Started on the phones, not in a pitch deck
Ghulam has spent seven years inside the customer acquisition industry, and he started at the very bottom of the funnel: on the phones. Customer service and sales roles at TransData and Enigma Communications from 2019, then B2B sales at Sales Data Pro, taught him how buyers actually talk long before he ever bought an ad.
From there he climbed every layer of the machine. As Business Development Manager at Best Data Deals he spent nearly four years in verified consumer data across insurance, debt and home verticals, learning what a qualified lead is actually worth. At NexLevel Direct he ran affiliate partnerships, then spent over two years as a media buyer scaling lead conversion campaigns in some of the most competitive auctions on Meta and Google.
He has bought media on contract for Innovation Direct Group and High Performance Media, and headed social at Conversta AI. Several of the partners shown on this site are companies he worked inside first, which is a reference an agency cannot fake.
Why GAT exists
In 2026 he founded GAT Media Group and structured it the way he wished the agencies he hired had been built: specialist divisions for media buying on Meta, Google, TikTok, Snapchat and NewsBreak, an AI creative production line that ships in 48 hours, and the web, tracking and call-flow engineering behind every campaign. The machine was built for the hardest verticals, tax debt, insurance and home services, and now scales e-commerce brands, webinar and course launches, SaaS and local service businesses too.
As CEO, his desk holds the executive work: corporate strategy, capital allocation across markets, agency policy, hiring the leadership tier, and cross-border expansion between the Florida company and the Lahore branch. Day-to-day campaign execution sits with the chief operating officer, the managing director and the specialist teams they direct.
The numbers so far: over $1.27M managed through a single Google Ads account, more than 1,000,000 inbound calls generated, and $5M+ in revenue driven for clients.
The playbook
The playbook he set for the agency is the one on this site: watch, plan, strike, scale. His teams audit before a dollar moves, launch with in-house creative, feed the winners, cut the losers, and report honestly either way.